T-shirt : New way of communication
The people who participate in occupy Wall Street movement in
America used banner, poster and more especially t-shirt and it became the
effective way to communicate i.e. shirt slogan. In the movement, slogan written
on t-shirts was differentiating from the other traditional way to
protest.
"I AM PART OF 99%" (In America every property went in
hands of rich people and the other 99% become poor, so I am the one of
them.)
'I ALREADY HATE THE NEXT PRES" (Anyone will win in election
and I don't bother about it. Country's politics suck my food and job. Now, even
it is 1 years to elect next president. I already hate the president.)
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Some years ago no one can ever assume that one ordinary T-shirt
can become powerful medium to speak out.
In India, During movement of Anna Hazare various people were seen
to wear T-shirt printed as 'I AM ANNA HAZARE' and 'MERA NETA CHOR HAI'.
That printed line simply indicates supporter s of Anna Hazare.
In 2003-04 unemployed middle class American girls and boys used
T-shirt slogan as 'MY JOB IS BANGLORD' It is based on that Bangluru city of
India provides good job.
T-shirt is the most important and international apparel in real
sense. What is caste; colour, country, men and women T-shirts have crossed all
the borders.
What India, America what Egypt, Brazil every country's people used
to wear T-shirts.
Russia, one of the chilliest country. In spite of chilling climate
here girls and boys try to wear T-shirts.
T-shirt is normally worn with jeans but now people use it with
trouser. In 'Jab We Met' movie there was a scene on railway station in which
Kareena worn T-shirt with salwar, which becomes hot trend in country.
So now question came, why this popular and simple thing come in
existence so late? and the other complicated question arise that this T-shirt
should be explored in hot weather country like India but surprisingly it is
explored in cold weather country like America.
We were use different type of T-shirt in form of vest, semi
synthetic cloths and lots of other form since many years. Stitching a T-shirt
is not required any hard work, time and techniques.
Actually, Cloths doesn't need technology or material but need a special
thought and creativity.
We cannot imagine Indian forces wearing T-shirt but in America,
Government gave permission to wear T-shirt in Spain war. In 1890, Port workers
and mining workers were already starting to wear T-shirt because it absorbs
sweats.
The American force when went in hot country like Cuba and
Philippines for war. So they also start to wear T-shirt in casual
wearing.
But giving permission to American forces as force apparel became
miracle in future.
After 30 years, later when America suffers from recessions and
people were not able to stitch cloths from tailor. So at that time wholesale
product, T-shirt helps masses. In spite of all these white collar people were
find it hard to digest. Marlan Brando, 1951 A Popular movie 'A Streetcar named
desire' released. He decides to wear T-shirt. Due to his step America's white
collar people start to accept T-shirts as a clothing option.
In 1990 period of global warming T-shirt came in market. Now I
also want to purchase Rs. 50 T-shirt in thought of that wearing it again and
again. After that it helps to mom to wipe floors.
One day this simple cloth will become a way to define style
statement and political declaration which was not expectable,
American considers that T-shirts reborn is after 2000 but In India
registering born and reborn is complicated.
Global communication is recognized in 21st century. So without
uttering a word T-shirt crosses the limit, borders and still communicating to
the people .
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